03 Greedo sat down with MASS APPEAL HQ. When the Gucci store on Rodeo Drive sends you text messages that the new collection has come in, it’s safe to say that you’ve leveled up. “I was homeless like around 12 or 13,” recalls the artist responsible for releases like ‘Purple Summer’ mixtape series and the recent ‘Wolf of Grape Street.’ Born and raised in Watts, he made his way through “every ghetto, every city” Compton, Sacramento, Atlanta, St. Louis, Kansas. During his time incarcerated he listened to audiobooks, particularly ‘Think and Grow Rich.’