Puma x TMC
Puma will honor the late rapper/activist, Nipsey Hussle with the release of the Puma x The Marathon Continues Collection.
In partnership with Hussle’s The Marathon Clothing, each shoe adorns a leather mesh upper, co-branded Puma/TMC, and a special hangtag. The white/red and the black/red colorway will see a full release as expected. The blue color way will be gifted to those who were near and dear to the late LA Rapper.
The shoe collection will also be accompanied by an apparel line.
The Marathon Continues
“Working with him to help build the brand and to support some of the activations that he was doing in L.A. was great. We had a lot of things that were coming, and hopefully a lot of things we will still do with his estate,” said Adam Petrick– Global Director of Brand Marketing.
With approval of his family and after an announcement on Hussle’s official Instagram account, the line is set to released on September 5th.
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Our team is proud to announce that our first collaborative capsule with Puma drops on September 5th 2019. Nipsey spearheaded this project from concept to final product over the course of last year, flying to meetings, reviewing samples, bringing in material references he liked, and most importantly ensuring that it reflected his style authentically with no compromise. Each detail from logo placement, fit, colorways, and materials was thoughtfully done. His signature style and DNA can be found in each garment that’s part of this collection from the khaki suit to the tracksuit. This project is very special to our team and we’re handling it with the utmost care to ensure it’s delivered exactly as Nipsey envisioned it. It’s a privilege for us to honor his commitment and carry out this project for people to receive a personally curated collection by Nip Hussle Tha Great.
You can check out a preview of Puma x TMC Collection.
According to Puma’s official Instagram, 100% of the net proceeds from the sales going directly to the Neighborhood “Nip” Foundation. Nipsey always put his community first and we know he wouldn’t want it any other way.
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