At this rate, it looks like JAY Z might drop a video for every song off of his 4:44 album and I hope so. After releasing the visuals for his Damian Marley assisted single “Bam” the Roc Nation general returns with the video for the first track off the album “Kill JAY Z.”

The black and white clip which is directed by Gerard Bush and Christopher Renz starts with a teenager who seems like he’s running for his life while wearing a “stay black” tee. The video then switches to a man swimming through the ocean and also shows a man lost in the desert from an aerial view

Check it out below.