Currently on his sold out 30-city “Yours Truly 2017 Tour”. Phenomenal Southern California recording artist Phora transition new audio to visual with an official music video release for his new song, “Numb”.

Directed by go-to On Point Films’ George Orozco. In the clip, Phora releases his emotions from love lost. Alone, in a room of his own thoughts, Phora express withdrawals caused by the love of an absent significant other. In conclusion, he finds closure, comes to terms with his past and adopts a new ice-cold persona.

“Numb” is slated to appear on Phora’s upcoming sixth effort, Yours Truly Forever. The new album is inspired by the cult following of the same name the Santa Ana-native developed during his underground upbringing. In under three years, Phora has grown from an indie sensation to one of the most trending recording artists right now in the world.

“Numb” follows previous video releases in less than a month including, “Rider” and “To The Moon”. All three visual presentations are in support of Phora’s upcoming debut album under his new deal with Warner Bros which is slated to arrive on August 18th.

Watch below.